{"id":369353,"date":"2022-10-04T12:21:43","date_gmt":"2022-10-04T15:21:43","guid":{"rendered":"https:\/\/mrnews.com.br\/?p=369353"},"modified":"2022-10-04T12:21:43","modified_gmt":"2022-10-04T15:21:43","slug":"lgpd-e-as-mudancas-nas-relacoes-de-consumo","status":"publish","type":"post","link":"https:\/\/mrnews.com.br\/index.php\/2022\/10\/04\/lgpd-e-as-mudancas-nas-relacoes-de-consumo\/","title":{"rendered":"LGPD e as mudan\u00e7as nas rela\u00e7\u00f5es de consumo"},"content":{"rendered":"<p>O <a href=\"https:\/\/www.bmalaw.com.br\/conteudo\/protecao-de-dados-tecnologia-e-negocios-digitais\/a-portabilidade-de-dados-pessoais-na-lgpd-e-suas-implicacoes\">significado LGPD<\/a> \u00e9 a Lei Geral De Prote\u00e7\u00e3o De Dados, que foi sancionada em 2018, estabelecendo regras sobre a coleta, armazenamento, tratamento e compartilhamento de dados pessoais. A lei tem o objetivo principal de trazer mais seguran\u00e7a para as pessoas em sua navega\u00e7\u00e3o pela internet.<\/p>\n<p>Quando falamos sobre a utiliza\u00e7\u00e3o de dados pessoais, a realidade atual mostra que novas tend\u00eancias surgiram, por exemplo, mudan\u00e7as grandes no sistema jur\u00eddico de muitos pa\u00edses. Assim sendo, o foco das normas \u00e9 estabelecer diretrizes claras em rela\u00e7\u00e3o \u00e0 seguran\u00e7a e \u00e0 privacidade.<\/p>\n<p>Acompanhe a leitura e saiba mais!<\/p>\n<h2>Afinal, o que \u00e9 a Lei Geral de Prote\u00e7\u00e3o de Dados?<\/h2>\n<p>LGPD \u00e9 uma lei que visa mudar a forma como as organiza\u00e7\u00f5es e profissionais tratam os dados pessoais, isso envolve a coleta, armazenamento, tratamento e compartilhamento.<\/p>\n<p>Assim, \u00e9 imposto para empresas de todos os setores um padr\u00e3o elevado de prote\u00e7\u00e3o desses dados. O descumprimento da norma causa puni\u00e7\u00f5es significativas.<\/p>\n<p>Dados pessoais, no que lhe concernem, s\u00e3o qualquer tipo de informa\u00e7\u00e3o que tenha rela\u00e7\u00e3o com pessoas. J\u00e1 quanto ao tratamento de dados, entendem-se opera\u00e7\u00f5es realizadas com os dados pessoais.<\/p>\n<h2>Tratamento de dados na LGPD<\/h2>\n<p>A Lei elenca 10 princ\u00edpios que as companhias precisam seguir, tendo destaque os princ\u00edpios da finalidade, adequa\u00e7\u00e3o, necessidade e transpar\u00eancia. Para se adequarem a esses princ\u00edpios, a maioria das empresas e profissionais de <a href=\"https:\/\/www.bmalaw.com.br\/areas-atuacao\/protecao-de-dados-tecnologia-e-negocios-digitais\">direito digital<\/a> ter\u00e3o de mudar seu mindset.<\/p>\n<p>Afinal, a LGPD vai contra a ideia de que a coleta de dados deve se restringir somente ao que \u00e9 \u00fatil \u00e0 intera\u00e7\u00e3o imediata com os consumidores. Isso significa que a atividade precisa ser uma atitude adequada, relevante e limitada para as finalidades \u00e0s quais ser\u00e1 aplicada.<\/p>\n<h2>O que muda para um escrit\u00f3rio de advogados?<\/h2>\n<p>Um <a href=\"https:\/\/www.bmalaw.com.br\/\">escrit\u00f3rio de advogados<\/a> det\u00eam in\u00fameros dados de seus clientes, portanto, para prevenir que o impacto seja amplo, \u00e9 necess\u00e1rio cumprir as normas \u00e0 risca. A partir de agora, \u00e9 papel dos profissionais da \u00e1rea repassar todas as informa\u00e7\u00f5es aos clientes. Tamb\u00e9m \u00e9 importante lembrar que isso n\u00e3o diz respeito apenas a como o escrit\u00f3rio trata as informa\u00e7\u00f5es, mas como os clientes fazem isso.<\/p>\n<p>Respeitar as mudan\u00e7as, por mais complexa que seja a miss\u00e3o no in\u00edcio, traz diversos benef\u00edcios e mudan\u00e7as. Ainda mais com as novas tecnologias que est\u00e3o surgindo, como o metaverso, regulamentado pelo <a href=\"https:\/\/www.bmalaw.com.br\/conteudo\/multidisciplinar\/metalaw-reflexoes-sobre-a-aplicacao-do-direito-no-metaverso-confira-nosso-ebook\">metalaw<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O significado LGPD \u00e9 a Lei Geral De Prote\u00e7\u00e3o De Dados, que foi sancionada em 2018, estabelecendo regras sobre a coleta, armazenamento, tratamento e compartilhamento de dados pessoais. A lei tem o objetivo principal de trazer mais seguran\u00e7a para as pessoas em sua navega\u00e7\u00e3o pela internet. Quando falamos sobre a utiliza\u00e7\u00e3o de dados pessoais, a &hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-369353","post","type-post","status-publish","format-standard","hentry","category-servicos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LGPD e as mudan\u00e7as nas rela\u00e7\u00f5es de consumo<\/title>\n<meta name=\"description\" content=\"A LGPD chegou para mudar drasticamente o uso de dados no universo virtual. Saiba o que \u00e9 e para que serve a lei sancionada em 2018.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mrnews.com.br\/index.php\/2022\/10\/04\/lgpd-e-as-mudancas-nas-relacoes-de-consumo\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LGPD e as mudan\u00e7as nas rela\u00e7\u00f5es de consumo\" \/>\n<meta property=\"og:description\" content=\"A LGPD chegou para mudar drasticamente o uso de dados no universo virtual. 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